In an unbelievable first encounter, UFC president Dana White reportedly gave streamer Adin Ross a staggering $630,000 at a Las Vegas casino.
White has developed a strong bond with Ross, along with other prominent social media influencers, recognizing their significance as the evolving media landscape in combat sports. He frequently invites Ross to prominent seats at UFC events and is supporting his Brand Risk Promotions event.
Continuing their close relationship, White is set to place Ross beside former President Donald Trump at UFC 314. The origin of their friendship is quite remarkable, beginning in a Las Vegas casino where the UFC head honcho had to assist the social media personality with a substantial sum of money.
Adin Ross has openly expressed his support for Dana White, consistently acknowledging White`s impact on crucial moments in his career. In a recent interview with Fred Talks Fighting, Ross revealed that their friendship began with an enormous financial gesture.
Ross recounted, “Dana has been incredibly supportive of everything I`ve pursued. Whether it was arranging a stream with President Trump or assisting me when I was down $600,000 in a casino.”
He further explained, “Meeting me for the first time, he steps in to help and provides me with $30k… Actually, the first time I met Dana White, he gave me $630,000 – talk about a memorable first impression! He’s an exceptional person, truly outstanding in his field. I admire and learn from him; I’m a huge admirer of Dana. I have immense respect for Dana.”
“Having someone like Dana in my life is invaluable because he is genuinely an amazing individual and exceptionally skilled in his profession. It`s incredibly beneficial to learn from his example.”
Adin Ross is venturing into the fight promotion industry himself, having launched Brand Risk Promotions in the influencer boxing scene over the past year. He is hosting an event in Miami and has voiced his ambition to become ‘the next Dana White’.
When questioned by MMA Junkie about potentially fighting himself, Ross indicated his preference for working behind the scenes. “I aspire to be the next Dana White. I don’t foresee myself ever stepping into the ring to fight,” he stated.
“Firstly, my parents would object, and secondly, I believe my strength lies in promotion – organizing the fights. That’s where I see myself contributing; I don’t think fighting is for me.”
Rupert Hartwell